Action
ACTION IS READY FOR EVEN MORE GROWTH THANKS TO THE XV RETAIL SUITE 5 POS SYSTEM

The international non-food discount retailer Action sells an impressive and extensive range of products at very low prices. With its success assured, it is seeking to grow even further by opening more branches in more countries. However, grand ambitions require the right support. That’s where Ctac came in: it updated Action’s point-of-sale (POS) system, loyalty system and supporting infrastructure.

“We have 24/7 real-time insights into our branches’ results and can keep prices, product ranges and software up to date with ease from a central location”

Martin van Dijk,  Manager IT Delivery at Action

The solution: XV Retail Suite

For several years, Action had been happily working with XV Retail Suite offered by Ctac. However, to lay the foundations for further growth, Ctac and Action decided to develop a new version of XV Retail Suite. “Ctac developed the software at an incredible pace. It then had to be supplemented according to our specifications, which included having the right product information for the right items, for example. After that, we had four weeks to roll it out in all of our shops. It was tight, but we managed it.” The end result was that more than 1,000 shops were migrated within seven weeks.

Read the whole customer case

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