AkzoNobel
AKZONOBEL IS A GLOBAL PAINT AND COATINGS BRAND THAT HAS BEEN ‘BRINGING SURFACES TO LIFE’ FOR OVER 200 YEARS.

Today, AkzoNobel is known for delivering high-quality paint solutions for a range of diverse sectors, from the aerospace and automotive industries through to household decoration, bringing color and imagination into homes across the globe. In an increasingly competitive market, AkzoNobel aims to become a global industry that champions sustainable paints and coatings. To achieve this, the company identified a need to overhaul their global data governance strategy.

Rik Linck
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The solution

With their aims in place, AkzoNobel set about finding the right solution for their ambitions. “As a global company, we knew that having a comprehensive yet flexible PIM in place was essential to ensure communication between all our various source systems,” says Ramon. “inriver’s PIM solution was identified as the best way for us to do this.”

But technology alone is only one part of the transformation AkzoNobel sought. Another crucial aspect was identifying an implementation partner that could be there at every step of the journey. In Ctac, AkzoNobel found that partner. As inriver’s largest partner in the Netherlands, Ctac has extensive experience in building out exactly the type of global solution AkzoNobel required.

“The biggest win, though, is that our people now know there is a reliable point for all our technical data, both for internal systems and customer­facing marketplaces. That’s the biggest change. We now have one single source of truth.”

– Ramon Delgado, Process Manager Technical Data at AkzoNobel

The results

With a challenge as substantial as the one facing AkzoNobel, Ramon was not expecting results overnight. But despite the transformation still very much being a work-­in-­progress, there have already been some timely wins along the way.  “It’s now easier for us to create technical datasheets,” says Ramon. “And even though we still have some issues with our specific requirements when it comes to technical data, we are working with Ctac and inriver to find a new solution for our needs. That is the flexibility of PIM.”

Read the whole customer case

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